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Swipe, Scan, Shop: Interactive Visual Merchandising by Kate Schaefer ...

Fiction Addiction co uk
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£31.52
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Located in: Southport, United Kingdom
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eBay item number:226133380414

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9781350092877
Publication Year
2021
Type
Textbook
Format
Paperback
Language
English
Publication Name
Swipe, Scan, Shop: Interactive Visual Merchandising
Item Height
255mm
Author
Kate Schaefer
Publisher
Bloomsbury Publishing
Item Width
205mm
Subject
Business
Item Weight
638g
Number of Pages
200 Pages

About this product

Product Information

Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty. With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends. With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience.

Product Identifiers

Publisher
Bloomsbury Publishing
ISBN-13
9781350092877
eBay Product ID (ePID)
5046552640

Product Key Features

Author
Kate Schaefer
Publication Name
Swipe, Scan, Shop: Interactive Visual Merchandising
Format
Paperback
Language
English
Subject
Business
Publication Year
2021
Type
Textbook
Number of Pages
200 Pages

Dimensions

Item Height
255mm
Item Width
205mm
Item Weight
638g

Additional Product Features

Title_Author
Kate Schaefer
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

OBuy UK Ltd.
Kamil Carman
12 Lawrence Avenue
Helensburgh
West Dunbartonshire
G84 7JJ
United Kingdom
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:liamEmoc.liamg@namracallets
Value added tax number:
  • GB 171 6694 84
Company registration number:
  • SC453448
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Fiction Addiction co uk

Fiction Addiction co uk

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Came in great condition, just as shown in images. Dispatched quickly so a fast delivery. Great price. Overall a great transaction, really pleasent seller. Highly recommend.
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The item was exactly as described in very good condition. The seller kindly contacted me to explain about a delay and I received it shortly afterwards.
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Item arrived in good condition and just as described, very securely packaged in a double layer (luckily as the courier seemed to have attempted to ‘have a look at it’). Many thanks.

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