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Swipe, Scan, Shop: Interactive Visual Merchandising by Kate Schaefer (English) P

The Nile UK Shop
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£32.49
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Located in: London, United Kingdom
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eBay item number:364646901537
Last updated on 07 Apr, 2024 23:59:00 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9781350092877
Book Title
Swipe, Scan, Shop
ISBN
9781350092877
Publication Year
2021
Type
Textbook
Format
Paperback
Language
English
Publication Name
Swipe, Scan, Shop: Interactive Visual Merchandising
Item Height
255mm
Author
Kate Schaefer
Publisher
Bloomsbury Publishing
Item Width
205mm
Subject
Business
Item Weight
638g
Number of Pages
200 Pages

About this product

Product Information

Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty. With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends. With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience.

Product Identifiers

Publisher
Bloomsbury Publishing
ISBN-13
9781350092877
eBay Product ID (ePID)
5046552640

Product Key Features

Author
Kate Schaefer
Publication Name
Swipe, Scan, Shop: Interactive Visual Merchandising
Format
Paperback
Language
English
Subject
Business
Publication Year
2021
Type
Textbook
Number of Pages
200 Pages

Dimensions

Item Height
255mm
Item Width
205mm
Item Weight
638g

Additional Product Features

Title_Author
Kate Schaefer
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

ABC Books Ltd
Unit 2D
Gatwick Gate Industrial Estate
Crawley, Lowfield Heath
London
RH11 0TG
United Kingdom
Value added tax number:
  • GB 324767388
Company registration number:
  • 05034144
I certify that all my selling activities will comply with all EU laws and regulations.
The Nile UK Shop

The Nile UK Shop

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Detailed seller ratings

Average for the last 12 months

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4.9
Reasonable postage cost
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Communication
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Seller Feedback (24,897)

6***4 (23)- Feedback left by buyer.
Past 6 months
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Excellent service. Book arrived well before estimated arrival date. In excellent condition, new as stated, and at a very good price. Tracking information was accurate and very helpful. First class experience. Many thanks.
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Past month
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safe packaging & fast delivery- item as described at a good price - 5 star ebayer -thank You
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Past month
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Excellent transaction - great communication - book as described - new and sealed - secure and fast dispatch - a highly recommended seller A+++

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